This is bad news for Hillary. Really, really bad news.
Among all adults, 56 percent now see Clinton unfavorably, up 6 percentage points in three weeks; 63 percent say the same about Trump. Among registered voters, moreover, they’re essentially even – 59 percent rate Clinton unfavorably, vs. 60 percent for Trump.
This is the opposite of what the media narrative was projecting. Instead of an inevitable ascend, Hillary actually began to fall.
The shift erases a post-convention gain for Clinton, whose favorability rating advanced from 42 percent in July to 48 percent in early August before falling back to 41 percent in this poll,
The bounce has bounced.
Notably among groups, Clinton’s popularity among women has flipped from 54-43 percent favorable-unfavorable last month (+11 points favorable); to 45-52 percent now (-7); it’s the first time in a year that most women have seen her unfavorably. Clinton’s rating also has flipped among those with post-graduate degrees, from 60-39 percent in in early August to 47-51 percent now. She’s now back to about where she was among post-grads in July.
She’s gone from about an even split among moderates, 50-48 percent favorable-unfavorable, to 41-56 percent now. Among liberals she’s dropped from 76 to 63 percent favorable. And among nonwhites she’s fallen from 73 to 62 percent favorable, largely due to a 16-point drop, to 55 percent, among Hispanics.
So she's cratering once again with her base. Everyone outside a core is once again disliking her. She's doing badly with the most liberal demographics.
Clinton couldn’t get much less popular among Republicans – 88 percent see her unfavorably. But she’s lost 8 points of favorability among independents (to 31 percent)
So much for Republicans for Hillary.